I was 18 when I first walked into a gym. I remember feeling excited, a little awkward, and completely out of my comfort zone but also ready to do something just for me. I wanted to feel stronger, more confident, more in control of how I showed up in my own body and through all of that fell into the world of activewear.

When I actually started shopping for it, it was… disappointing. The affordable stuff was either see-through, lost its shape after one wash, or just didn’t fit right. The ones that did feel good? Way out of budget. I kept asking myself why is it always one or the other? Why does it feel like you have to choose between quality and affordability, style and comfort?

And honestly, I got tired of choosing. Tired of settling for whatever was close enough.

That’s when the idea started growing, what if activewear didn’t come with a compromise? What if it could feel premium, fit beautifully, hold up after every wash, and still be accessible?

I wasn’t trying to start a brand at the time, I just wanted clothes that made me feel good, without spending a fortune. But the more I talked to other women, the more I realized I wasn’t alone.

So I created what I couldn’t find. A line of activewear that moves with you, supports you, and reminds you that you’re allowed to feel strong and comfortable, whether you’re working out, walking the dog, or just resting because your body needs it.

This brand isn’t about chasing perfection. It’s about showing up for yourself, in whatever way that looks like today. It’s for anyone who’s ever felt like they had to compromise — on quality, on price, or on themselves.

You don’t need to spend big to feel powerful. You just need pieces that were made with you in mind. And that’s exactly what we’re trying to do and this is only just the beginning.